#Short code lookup how to
#Short code lookup software
#Short code lookup code

#Short code lookup code

For brands with large subscriber or customer lists, leasing your own short code is a worthwhile investment. An SMS campaign of 100,000 messages would deliver within 5 minutes compared to an hour with TFN or 10DLC. They are easy to remember and provide the highest deliverability and throughput of around 1500 MPS (messages per second). Short codes will remain the gold standard for SMS messaging. Here are the options for moving to a dedicate phone number on Postscript: 1. Short code messages will continue to be delivered until all Postscript customers have been migrated (estimated by June 1st, 2021) and we do not expect any interruption in our service during the transition. Starting in February and through the next few months, Postscript will be migrating customers to their own numbers. This year, every brand doing SMS marketing will be on their own phone number, regardless of what platform they are using to send texts. What does this change mean for your brand? PostscriptвЂ™s infrastructure was built to avoid this situation by ensuring consumers are only receiving texts on a 1:1 basis from a brand and phone number, but this isnвЂ™t the experience across all SMS platforms. When carriers detected fraudulent activity on a short code, they responded by disabling the short code altogether, impacting every brand sharing it.Д®ven when used responsibly, shared short codes could result in customers receiving messages from multiple companies all within the same text message thread.

#Short code lookup software

Since brands were not using SMS extensively, it made sense to share the cost under one software provider, and carriers were ok with it.ДЄs SMS marketing grew dramatically over the last few years, sharing short codes became a problem when illegitimate companies began exploiting SMS for phishing attempts. Short codes were shared because while they are the gold standard for deliverability and sending speed, they also added extra expense to an SMS program if you bought your own. For example, two small businesses using the same SMS software might notify you for food delivery and an upcoming haircut appointment. Since their inception, brands had the choice of using their own short code or sharing it with other brands. Ultimately, we believe this industry change is for the better because it will lead to a better consumer experience and opens up key feature opportunities that were not available with shared phone numbers.

#Short code lookup how to

This article covers what your options will be when that change comes and how to make the best decision for your brand. In 2021, shared short codes will no longer be supported by the carriers and all brands will be required to use a dedicated phone number for SMS marketing. Major mobile carriers, including Verizon, AT&T and T-Mobile, are moving away from this practice. Though our Operator system prevents crosstalk from different brands on a single short code, that setup still technically qualifies as Shared Short Codes. Up until now, it was common for short codes to be shared among multiple brands. They make it easy for people to opt-in to your SMS list and provide the highest and most reliable throughput of messages per second. Short codes are the five or six-digit phone numbers used for commercial texting purposes.